A CHAT WITH THE CEO OF ELECREISITY MAKEOVERS



Makeup and beauty consultation happens to be one of the fast thriving businesses in the industry today, every woman feels the urge deep down within her to enhance her beauty, to bring out her inner person. I caught up with the CEO “eclecREISity” makeovers Atinuke Reis early yesterday and had a brief session with her. Sit back and relax as i let you in on how it all began.

How and when did you get yourself into this profession?

ANS: My mum and sisters noticed d flair I had for mixing colors and make up. Basically I got into this business through their encouragements. I started in June 2011 during my national youth service year 

What did you study?

ANS: I studied history and international relations at the Lagos state university

Are you living your dream or what was your childhood dream?

ANS; Yes I'm living my dream, love what I do but it wasn't my childhood dream

You wanted to become a .........and you ended up as a makeup artist, what happened along the line?

ANS; I never thought I would become a makeup artiste but I discovered it along the line and I'm good at it, trust me it’s a lot of fun

What inspired the name “ELECTREISITY”?

ANS; The name "electREIScity” was inspired by the word "electricity", that is "light” or “illumination”. We know what light does for us, it brightens our world. So a few words were altered in the middle bringing in my surname "Reis" and it rhymed and that's how I came about "electREIScity”,  “electrifying your looks".

When did you go into it full time?

ANS; I started the business full time in October 2011

CEO  "electREIScity” makeovers Atinuke Reis

What is your family background?

ANS; .I am from a family of five, two sisters, my mum and dad. We hail from Lagos state. A strong catholic family. My full names are Atinuke Gloria Reis

Share with us some of the memorable moments in the course of your duty?

ANS; My memorable events are one too many but at the end of it all i feel fulfilled because i help enhance that inner beauty.

While growing up did you see somebody who influenced you in this profession?

ANS; .Growing up, Tara Durotoye of "House of Tara" was a great influence in my craft. She was and is very successful in her field. So I'll say she inspired me.

How would you compare the acceptance of a makeup artist 10 years ago and now?

ANS; Years back, being a makeup artiste didn't sound professional, and there we're only a few people in it. But with time people started paying more attention to it and right now, make up business happens to be the one of the most lucrative business.

How lucrative is this business and what are the challenges involved?

ANS; its paying bills for a lot of people. When people know you are a makeup artiste, they are thrilled and want to learn from you.

Share some of the challenges you have faced?

ANS; By the grace of God, I have not faced any major challenge but I'm sure when the challenges come i would be victorious.

                                           Work done by  "electREIScity” makeovers.

What is your greatest achievement so far?

ANS; My achievements- being happy with what i do and being appreciated by people who feel i took a big step in improving my craft

What is your favorite scent/fragrance?

ANS; Golden goddess by baby phat &fantasy by Britney spears

How would you describe your style in one word?

ANS; Electrifying

What is your beauty regimen?

ANS; use only trusted make up products
-Wash your face regularly and especially when oily
- Use tested and trusted face washes for your face.

 -Clean and clear products by Johnson&Johnson are highly recommended.
-No matter how tired you are never sleep with makeup on
- Always moisturize at night because your nerves are at rest when you sleep thereby     enhancing a great skin

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EMAIL ADRESS: tinushca2002@yahoo.com
PHONE NUMBER: 08138557457